Dual Diploma of Social Media Marketing and Certificate IV in Marketing and Communication

The Dual Diploma of Social Media Marketing and Certificate IV in Marketing and Communication (10904NAT, BSB40820) offered by the College for Adult Learning is designed to equip participants with essential skills in the rapidly evolving fields of marketing and communication. This comprehensive course covers a range of key learning areas, including the development of effective social media strategies, content creation, and the application of marketing principles to enhance brand visibility and engagement. Participants will gain practical insights into digital marketing tools and techniques, enabling them to navigate the complexities of the online marketplace with confidence.

Throughout the course, learners will explore the intricacies of audience analysis, campaign planning, and the measurement of marketing effectiveness. The curriculum is tailored to foster both creative and analytical thinking, ensuring that graduates are well-prepared to meet the demands of various roles within the marketing sector. By combining theoretical knowledge with hands-on experience, this dual qualification empowers individuals to make informed decisions and drive successful marketing initiatives in their future careers.

With a focus on real-world applications and industry relevance, the Dual Diploma of Social Media Marketing and Certificate IV in Marketing and Communication provides a solid foundation for those looking to advance their careers in marketing and communication. Enquire to learn more.

When you graduate, you’ll receive a Diploma of Social Media Marketing (10904NAT) and a Certificate IV in Marketing and Communication (BSB40820) from the College of Adult Learning.

Graduating with this Dual Qualification will set you up for success as a confident digital marketer with a holistic social media and marketing skillset that can be utilised across multiple industries, both client-side and agency-side. You’ll play a crucial role in the business success by being able to confidently analyse market trends and consumer behaviour, turning your findings into valuable marketing reports for your stakeholders identifying risks and areas of opportunity.